For African politicians, fashion could mean more than just dress

Garhe Osiebe – 6 October 2020

Across Africa, politicians are using personal fashion to communicate. From red berets, to all-khaki ensembles, to full-on cosplaying, leaders across the continent have a robust relationship with fashion.

Despite their larger-than-life impact, politicians are humans. Fashion is useful to the political class for a number of reasons. They include: improving charisma, access to respect and recognition, and to distract or focus attention. Fashion is also a richly privileged site from which to survey a society. Some of the political values of certain leaders are exposed by their fashion choices…

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