Plastic pollution. It’s one of the riskiest uncontrolled experiments inflicted on the environment — and on us all.
Du Pont — the chemical giant known for its innovative household materials like Lycra, Teflon, and Kevlar — licensed the American rights to produce and sell the world’s first transparent packaging film: cellophane. Shiny, futuristic, and hygienic, it was marketed as the perfect wrapping for the modern age..